The RealReal
Although many shops had to pivot to online sales during the pandemic, one online company is riding the wave of pent-up demand and investing in more brick-and-mortar stores as its business returns to normal faster than it expected.
“Our business started picking up again in December, and it’s just increased,” said Julie Wainwright, founder and CEO of The RealReal. “So I’m feeling very optimistic.”
The RealReal is a consignment website where people list their unwanted luxury goods — most items are used, but others still have tags on them — so that others can purchase them.
Cred: Kai Ryssdal and Daisy Palacios / Marketwatch / Continue Reading